Portfolio / Good Morning Beautiful

Good Morning Beautiful engaged Rarebright to design them a logo to represent their unique new venture in a competitive and aesthetic market.

Rarebright worked with startup loungewear company, Good Morning Beautiful, to design them a logo that exuded timeless quality whilst giving folksiness a wide berth! From a raft of initial designs we finessed down to a simple but effective logo that now adorns their range of loungewear for brides, bridesmaids and everyone else too.

It has been such a a pleasure working with Ben and Frankie. They took the time to really understood our brand - its personality, purpose and feel - and have created a brilliant logo for us. No question is too big or too small and, as a small business, this personal touch has been invaluable. We are already talking about future projects we can work with Rarebright on!

Bella Moloney, Creative Director, Good Morning Beautiful